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The Happy Cactus Blog

New Personalized Stationery Designs

January 02, 2013

Happy Cactus Designs formally launched in 2011, but 2012 was the year we really gained our "sea legs" and grew in so many different ways. One of my favorite aspects of running Happy Cactus is getting to work on custom projects. I didn't anticipate how well received our personalized stationery would be. I held a trunk show in early November and was thrilled to have so many people order custom note cards for themselves and for loved ones as holiday gifts. I worked at full speed for many weeks in November and December to create these designs and wanted to share some of them here! Many incorporate designs from the existing collection. View more designs here.


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Happy New Year!

January 01, 2013

Happy 2013! This week's doodle is coming to you one day early. 


The photo in the background was taken at Santa Elena Canyon in Big Bend National Park. I traveled there over the holidays and it is simply breathtaking! 

2012 was a huge year for Happy Cactus Designs and the company grew by leaps and bounds. I'm very excited about what 2013 has in store and can't wait to dive into new projects in 2013!

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Custom Pink and Green New Year's Card

December 30, 2012

One of my favorite projects of 2012 was this New Year's card I designed for one of my dearest friends. 


Cassie is deeply involved in raising awareness about animal welfare issues, particularly in the Dallas-Fort Worth area, and contributes to the community by participating in animal rescues, collecting supplies for animals in need, and working with various animal-related organizations. She wanted a New Year's card featuring a photo of her furry family (are they not the cutest?!) and using her favorite colors - pink and green. She also wanted the card to share some information about Paw's Cause, an event she is co-chairing in early spring that benefits the SPCA of Texas.


I used a bold green on the front of the 5x7 card to match Josie the parrot's bold feathers. On the back, I created a fun hand drawn paw print pattern in pink and green. 


I am wild about this card and how all of the elements came together. I also cannot get over how photogenic Cassie's sweet pets are! To learn more about Paw's Cause, visit the SPCA's site here. 

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Merry Merry from Happy Cactus Designs

December 21, 2012

Wishing you a very Merry Christmas from Happy Cactus Designs! 



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Year in Review: Small Business Resources Blog Posts

December 20, 2012


As we wind down 2012, I thought I'd share a compilation of the small business related blog posts I shared on this blog over the year. I hope other small business owners have found these posts to be helpful. I'm planning even more small business related content for 2013! 

Making Things Official

Do Your Homework

Choosing Your Business Name

Launching a Website

Making Things Work

Business Email

Jump Start Your Tradeshow Experience with Tradeshow Bootcamp

Making Things Look Good

Product Photography

Essential Components for a Website

Making Things Social

Using Social Media Tools to Grow Your Small Business

Using Facebook to Promote Your Business and Build Brand Awareness

Using Twitter to Promote Your Small Business and Connect with Colleagues

Using LinkedIn to Connect with Industry Colleagues

Using Pinterest to Find Inspiration and Promote Your Small Business

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Wednesday Doodle: All is Calm, All is Bright

December 19, 2012

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Card of the Week: Merry Christmas Rainbow Dots

December 17, 2012

There's eight days until Christmas and hopefully your mailbox is full each day with festive holiday cards from friends and family. Today I'm sharing our best selling holiday card, Merry Christmas Rainbow Dots. Between wholesale orders, holiday fair sales, and online orders, this card was hands-down the most popular card from the holiday collection! 





People seem to love all of the colorful hand drawn dots! (Yes, all of those dots you see were originally hand drawn!) Late to the game? You can still pick up the card in the online shop here. 

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Wednesday Doodle: Walking In A Winter Wonderland

December 12, 2012

This week's Christmas song inspired doodle comes from one of my favorite holiday tunes - Walking in a Winter Wonderland. This doodle is best viewed while listening to the Bing Crosby version!


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Craft Show Essentials and Survival Tips

December 11, 2012

It's that time of year when many artists and small business owners like myself are taking part in local craft fairs and holiday shows. I love doing these types of shows because it's a great way to meet customers face-to-face, get feedback on products, meet other artists, and, of course, sell your goods.  

 

After participating in a number of shows this season, I thought I'd share some of my tips and tricks. I'd love for you to share your own tips in the comments section! In no particular order...

- Bring more stock than you think you need. Sales at shows can vary and it can be challenging to figure out exactly how much you need to bring to any given event. That said, review sales figures from past shows and try to figure out best sellers and make sure you have plenty of these with you at upcoming shows. At my most recent event, I knew I needed to have plenty of gift tag stickers on hand because they were hot sellers at two shows earlier in the month. 

- Create a master checklist that you use each time. I have a spreadsheet with all of the items I know I need to bring to a show. Each time I have a show coming up, I just print out the list and don't have to brainstorm all over again. 

- Create a display that's pleasing to the eye. Practice setting up your display at home before you go to the show. Think of people walking by and what they can see at eye level. 

- Introduce yourself to your neighbors. I've been able to meet some wonderful people doing shows and it's a great opportunity to make connections. Plus it's helpful to start on the right foot with your neighbors in case you need someone to watch your booth when you need to step away.

- Display your business name prominently. Invest in a canvas or vinyl sign with your company name and logo. These are quite durable and will last a long time. Make sure to have business cards on hand as well as a few catalogs/line sheets in case a store owner visits your booth. 

- Don't blow the bank! You don't need to spend a ton of money investing in super fancy display items. I found wooden bins in various sizes on clearance at a craft store that I spray painted white to hold different products. I also use a stacking table originally intended for shoes to create another level. I did shell out some money for a nice acrylic spinner and a tiered display last year that have held up very well. 

- Display your pricing and other relevant information. This is helpful for people just browsing who don't want to strike up a conversation with every vendor. At shows, I usually have small signs with pricing and product information such as the quantity of cards in a box and that all of my cards are blank inside. 

- Accept credit cards. Square and other devices have made it unbelievably easy to accept credit cards using your smartphone. I can't tell you how many times customers have thanked me for being able to pay via credit card because they were out of cash. 

- Bring an emergency kit. You never know what can go wrong at a show. I always make sure my kit includes duct tape, regular Scotch tape, safety pins, twine, an extra Square reader, pens, Advil, and paper towels.

- Pack small snacks. Unless you have a buddy with you at your booth all day, it can be hard to step away for more than five minutes, making it impossible to grab lunch or eat privately. I find it awkward to be chowing down on a meal behind my table, so I try to pack small snacks that I can discretely eat throughout the day. Shows are usually long and can wear you out and it's important to keep your energy up!

- Listen to your customers and ask them for feedback. I love meeting customers at shows and hearing what they like/don't like. I've used shows to test out new products and to see how people respond before formally launching them. I've also received great product ideas from customers. 

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Order Your Christmas Cards Today! Limited Quantities Remaining!

December 10, 2012

There's still time to order your Christmas cards! We have limited quantities of various styles in stock. Order today and you should receive your cards by the end of the week. We ship all orders via USPS Priority Mail - typically delivers in 2-3 days. Check out our cards here! 


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Wednesday Doodle: Rockin' Around the Christmas Tree

December 05, 2012

Practicing my hand lettering to some favorite Christmas songs!


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Free Shipping from Happy Cactus!

December 04, 2012

Just in time for the holiday rush, we're pleased to be offering free shipping on ALL orders through 10pm EST December 5. 


This is the perfect opportunity to stock up on holiday cards, stocking stuffers, hostess gifts, and thank you notes....everything you'll need for a merry December!


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